Discuss how your digipak use typical conventions of layout. by Matt Boulton

The convention in this cover is that there is the picture of the gorilla, showing who the characters in the music video are going to be. Many digipaks use this technique, as it is a good way to convey the characters. As you can see we have used a bright background, again to make it more appealing to people. We have used a blue background to convey the fact that the gorilla is a boy, in contrast to the other cover with Megan on the front.