Individual Log Megan Clarke

Prior to the filming and editing process we began planning our music video. Throughout the planning process I tried to bring forward as many creative contributions as possible. This included ideas about costume design, setting and narrative. Having four people in our group allowed for vast amounts of creative contribution and so the planning process became easier.
Following the planning process was the tricky task of filming our music video. On our first day of filming we decided that it would be beneficial for each member of the group to have an individual role. I played the role of the narratives 'Love interest', I also gave active contribution in the event of improvisation. Several times throughout filming a change in location or uncertainty in our narrative had occurred, meaning that we would need to improvise on the day. This bought out many of our skills as a team and emphasised our understanding of what we wanted to achieve overall. I personally found the filming very enjoyable however, our last day of filming was very hectic and busy. We were filming the end scene which was located in the heart of London. We was under a tight schedule for completion and the sun was going down very quickly. Once it was completed I felt we had been very successful in being creative and using individual locations very well to suit the narrative.
After two weeks of intense filming we begun our editing process. We all took it in turn to try our hand at editing. As our music video contained a vast majority of miming we felt it was vital that we used the latest technology to help us time the miming with the song. When at the locations of filming we played the song out loud for Matt to hear and mime along to. This use of technology allowed for our miming to be nearly perfect and so making our editing process a lot easier. We had few implications when it came to our editing. Some of our shots were not long enough or did not contain enough shot variety. To overcome this creative ideas were proposed such as, using transitions black screens or editing different shots and combining them.
Overall, I enjoyed the process of making our music video and i believe it has come together as we had hope.

Digital Technology

Throughout the entire process of producing a music video we have come across several different designs of digital technology for different purposes.

Using blogger to constantly log our process, changes and limitations we came across when undergoing the tasks involved in creating our music video allowed for use to enhance our digital technology knowledge and become creative in our presenting.

Further more, we have used the internet many times. Using the internet for research of conventions, example music videos and information regarding our song and record label 'A&M' has enabled us to produce a detailed and precise log. Gaining this valid information from websites such as www.wikipedia.org/, www.aandmrecords.co.uk/ and www.stlyrics.com/lyrics/theressomethingaboutmary/isshereallygoingoutwithhim.htm havehelped us to full understand what we wanted to achieve when creating this music video is regards to the genre, narrative and content.