I chose to evaluate the Harry Potter Digipak. I chose this one in particular because it is in DVD format and as our coursework project is a Music Video, it will be presented on a DVD. I thought that using this example would be useful as I will be able to get an idea of what needs to be included.
As part of my evaluation I will breakdown the elements of the Digipak and compare and contrast them to typical conventions of a Digipak .
These conventions are:
- The name of the Artist (it will be the name of the Actor/Actress)
- The name of the Album (in this case it will be the name of the film)
- Tracklisting (include bonus extra's such as 'behind the scenes' and/or 'making of' features) (this will include scene selection and bonus features included with the DVD)
- Website and Myspace addresses (will be the official website of the DVD)
- Record Label branding (in this case it will be the name of the producer e.g Warner Brothers)
This is featured in the trailer to Harry Potter and the Deathly Hallows Part 1.
- Pictures of the band members or relevant visual imagery to sell the band (must be a different image to those used on the magazine ad) and it must be manipulated in some way (effect) (for this particular example it will be pictures of the characters, Harry Potter.)
- Price (normally positioned by the barcode on the back of the case)
- Website (will not always be included with the digipak)
- Credits (will be positioned on the back of the case)
- Who wrote the songs (Director, Producers and other staff.)
- Logo (there will normally be a typical logo that will be carried on throughout all the films)
- Barcode
- DVD logo
- CD logo
- Website banner
No comments:
Post a Comment